VEKA is the UK’s leading supplier of high quality, innovative PVCU systems for windows, doors and bi-fold doors. Fluid was asked to kick start their social media campaign by creating 6 months’ worth of content before handing over control of the assets to VEKA.
Social media is one of the most powerful weapons in your marketing armoury, a way of creating a strong connection with customers. We focussed on creating a social media strategy that would raise awareness of the VEKA brand, generate website traffic and increase sales. This included posts for key dates throughout the calendar year.
We created a fun campaign that encouraged people to send a picture of the view from ‘My favourite window’. This was supported by a series of top tips and did you know posts to sell the benefits of VEKA’s systems, as well as posts with a link to the online visualiser tool.
With a comprehensive library of social posts to choose from, VEKA was able to develop a strong content plan that delivered fresh and interesting content on a regular basis.